Services
Paid media management01 / 07

Paid media management: more conversions from the same budget

We run your Google, Meta and TikTok campaigns, from creative to reporting, against a cost-per-result target.

Max M · live operation production
Media efficiency measured in production
signal qualitylive

Who it's for

  • 01

    You spend every month and can't tell what each campaign brings back.

  • 02

    Cost per sale keeps climbing and the only answer is more budget.

  • 03

    There's no fresh creative, so campaigns run on worn-out ads.

How it works

  1. 01

    We fix the account

    Naming, UTMs and conversions set up right before scaling.

  2. 02

    We test creative in volume

    Many variations per round, picked by the data.

  3. 03

    We move budget every week

    Money goes to the channel and audience that pay back.

How we measure

CPI, CPA and ROAS read from consolidated attribution (AppsFlyer, for apps), not from the platform's own report.

Results

90%

lower cost per install at FESTAS

10x

more installs from the same spend

300%

more accounts opened at Banco PAN, with 50% lower cost per acquisition

Source: FESTAS: consolidated app attribution (AppsFlyer). Banco PAN: official Google Ads case study (2020), with Leonardo Azevedo, Max M's founder, as growth marketing manager.

Chart showing cost per install dropping after the switch to AI-generated, data-driven creative and a restructured account
FESTAS cost per install before and after the data-driven creative operation: a drop of over 90% in consolidated app attribution (AppsFlyer).
Creative engine control board with themes, hooks and formats
Theme and hook matrix: each round's results pick the next one.

FESTAS: AI creatives at scale

See the case

FAQ

Who owns the ad account?

You do. We join as a partner. If the contract ends, the history stays with you.

How do you charge?

A fixed monthly fee based on scope, never a percentage of spend. You pay the platforms directly.

How soon will I see results?

The account is ready in one to two weeks. A reliable read comes between weeks four and six.

Want to know where your budget is leaking?

Request an account review