300%
more accounts opened at Banco PAN, with 50% lower CAC
We read your media, funnel, CRM and data, point out where growth is stuck and build a 90-day plan with a target for each bet.

CAC went up and nobody can say why.
Media, CRM and product all pull in different directions.
There's plenty of data and no clear priority.
Media, funnel, CRM and data read together to find where the money leaks.
A few bets, each with a target, an owner and a date.
Max M runs media, data and CRM with your team and reviews the numbers every week.
Every bet has a revenue or CAC target, read from your own data, every week.
300%
more accounts opened at Banco PAN, with 50% lower CAC
4x
more new customers at Americanas
3x
conversion at the launch of Zé Delivery's WhatsApp channel
Source: Banco PAN: official Google Ads case study (2020). Americanas and Zé Delivery: results from teams led by Leonardo Azevedo, Max M's founder (2026 résumé).

Both. The plan gives each bet an owner, and Max M can run media, data and CRM.
Companies that already sell, already spend on marketing every month and want to know where the next dollar should go.
Diagnosis and plan as a fixed-price project. If we also handle execution, it becomes a monthly fee based on scope.